Dissecting a Cold Email: Marketing Addition

Photo by Torsten Dettlaff from Pexels

Every once in a while, I receive an email or direct message that makes me wonder if the person had one too many before clicking the send button. The example provided for this “what not to do” lesson was sent to me by a marketing consultant that left me wondering how my spam filter did not snatch this one up.

The Subject Line

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Shelby McDaniel

Cannabis industry veteran | Coffee lover | Owner of The Hemp Bitch blog.